Take Charge of your Marketing! Make it Easy and Fun!
In August I had the privilege to meet with CEO, Andy Horner of Ace of Sales and his fabulous intellectual staff that are the creators of this fun, easy to use product. WOW! What a high energy office. All the tools they have developed are great for sales teams and individuals that want simple and expressive marketing. I am so proud to be part of their team. Did you catch my new logo and header on the newsletter? Thanks, Andy, for giving me that outstanding image. Love the creativity!
What is this product you may ask? What difference would it make in your retention, referrals, and revenue if everyone on your team or any entrepreneur were instantly able to master or automate:
Attracting, Engaging, Educating, Connecting Relating, Convincing, Winning
Where’s your program to stay-in-touch and stay-in-front of everyone? Where’s your process to generate leads? Where’s your system to repeat the relationship-building process? Do I have your attention yet? Remember newsletters bring value, building relationships takes building credibility and trust. To learn more click here.
I will be doing mini semiars for training on this product and working with large sales teams. Don’t be left behind, be outrageously creative and leave your competition in the dust! Try it for 30 days complimentary.
For more information contact me, Jean MacDonald: 413-222-7250 – www.jeanconnects.com
Speaking with Confidence
Do you realize how important it is to improve your speaking skills? Eighteen years ago, I first experienced a Toastmasters meeting. Not sure what I was getting into, I spent the evening at the meeting listening and learning. This has been one of the most valuable tools to enhance my communication and leadership skills. It has helped me to be more confident, think quick on my feet and elevate me to new career opportunities and community service.
Here are some tips when presenting:
+ Be prepared and practice + Know your audience + Dress the part + Open with a story relating to the audience + Pay attention to the old KISS principle (keep it short and simple) + Speak clearly and with the right tempo + Use visual aids to illustrate your point (if appropriate) + Interact with your audience + Speak with sincerity and passion + Come out from behind the podium + Close your speech in a memorable way
A big thank you for the tips from the website of Johnny Campbell,DTM, Accredited Speaker Watch for his new book coming out this fall "Becoming the Agent of Change" http://www.transitionman.com
This is lots to learn but it is so meaningful. For more information about a Toastmasters Club near you go to: www.toastmasters.org
"A speech is like a woman's skirt; Long enough to cover the subject and short enough to keep the interest." - Winston Churchill
Book of the Week
21.5 Unbreakable Laws of Selling
When we break the Laws we pay the price. Our sales suffer. Our bank account takes a hit. It’s an effort to get out of bed and make a sales call, to do our best work — work that is aligned with the Laws. Use Jeffrey’s Laws of Selling to recharge your enthusiasm and redirect your actions back to what really works. BUY THE BOOK TODAY on Amazon, send your receipt to firstname.lastname@example.org and you win! You will receive hundreds of dollars worth of downloadable e-books, white papers, articles, videos, and more!
Gain an Online Edge
Gain an Online Edge for Your Business with Google Business Photos
Authors: Michele Rempel & Fred McMurray
￼If you have a business, you know that it is becoming more and more vital for your store or office to be found in online, especially in Google searches. We recently met with a Google representative who gave us the low-down on Google Business Photos, which can give your company a distinct edge, both in experience for the prospective customer as well as in your online searchability. (Hint: If this program is being promoted by Google, you can bet that it is a factor in search.)
So, what are Google Business Photos? They are a series of panoramic images of the inside (and often outside) of your store, office or premises that create a 360-degree interactive online tour. Online visitors can “step inside” and take a look around. This tour is hosted by Google and appears on Google searches, Google maps and Google+ Local business listings. As a business owner, you have full rights to all of the images. You can also embed the tours on your website(s) and social media. ￼ The types of businesses that have been participating in Google Business Photos vary. Participants so far have included restaurants, retail shops, athletic clubs, car dealerships, office headquarters (such as the local office of a major home cleaning franchise), spas and hair salons, medical practices. They’ve even created tours of limousines for a limo company, an outdoor dog park and a campground. Business Photos can enhance the listing of many types of businesses; it’s not limited to retails shops. To get started, you need to make an appointment with a Google-certified photographer (not just any photographer can do this for you- contact us and we can put you in touch with a Google representative at no charge).
You will discuss pricing with the photographer, but it’s usually much less expensive than you might think because right now Google is not charging to upload the photos from your photo session. The photographer will work with you to plan the tour and emphasize any special areas in your store, restaurant or office. Sessions often last an hour or more as hundreds of photos are taken and then uploaded to Google. Once Google does its thing with the photos, they are available under a new “See Inside” window below the map of Google search results.
Businesses who participate in Google Business Photos have seen an increase in unique impressions, and many are seeing a link between the launch of their photo tours on Google and an increase in walk-in traffic and/or inquiries.
We haven’t seen data released by Google, but again, if Google is promoting it, being an early adopter is probably a smart move.
The majority of consumers search for local businesses online. These photo tours are a great way to showcase your unique qualities, decor, products, experience, etc. Think of it as a fun and fascinating way to invite customers inside your business before they get there.
If you’d like to participate in the Google Business Photos program, contact us. We’ll connect you with a Google representative (at no charge to you).
Michele Rempel Mediavine Marketing www.mediavinemarketing.com email@example.com 630-351-1981
Fred McMurray Mediavine Marketing www.mediavinemarketing.com firstname.lastname@example.org 630-318-6201
I have worked with Fred and Michele. They have extraordinary social media skills and connections worldwide. Jean MacDonald, DTM Master Connector, Marketing Innovator & All- Around Fun Gal